What is TSOMI?
ცომი [tsomi] — dough.
Dough can become anything — any shape, any flavor, any idea. For us it stands for freedom and creativity: no frames, no limits. That's why TSOMI exists — a brand without borders.
The TSOMI characters
Every TSOMI character has their own personality, habits and story. They're as different as people are — and in one of them you might recognize yourself or your friends.
The extrovert
Khinkali-Man
Our symbol of freedom. Loud, bright and a little crazy in the best way — he travels, meets new people, tries everything and never cares what anyone thinks. He lives exactly the way he likes. And recently, something big happened to him…
The TSOMI gallery
Dough as art
Some pieces don't need a story — just a look. Khachapuri, khinkali and friends as art objects.
Made in Georgia 🇬🇪
Almost everything is born in Batumi
From sewing and labels to packaging and the smallest details. Building a brand from scratch in a small city was harder than it looked — fabrics, makers and people took a long time to find. But that road made TSOMI what it is: behind every piece stand people, ideas, experiments and the story of a brand born in Georgia.
TSOMI is more than clothing
- Freedom
- Creativity
- Comfort
- A bit of humor & self-irony
- Memories of Georgia you can wear
Like dough, TSOMI can take any shape. Today it's a T-shirt. Tomorrow — a new character. The day after — an idea that doesn't exist yet. That's why TSOMI has no borders.